Despite evidence of an increasingly unequal society, a recent Joseph Rowntree Report argues the public are a long way from supporting an anti-UK-poverty agenda. 'They are not aware of the problem and do not believe that it is a legitimate issue.' (Find out more here). The report  argues that Long-term economic stability in the UK means the public 'feel there is no excuse for poverty; it is the result of bad choices and wrong priorities, and therefore not a subject for public help.'

This attitude makes fundraising for UK projects confronting poverty challenging.

Launched today, Get Fair is a new campaign to highlight UK poverty and call for political parties to commit to concrete measures, which will tackle poverty in all its forms.

The Get Fair campaign will challenge perceptions of poverty in the UK. The campaign connects with End Child Poverty a group calling for government to  keep to halve child poverty by 2010.

According to 'End Child Povery', 'the Government needs to improve benefits and child tax credits, in addition to providing better housing. To achieve this, the Government must 'spend £3 billion on benefits and child tax credits', 'ensure that 20,000 additional social rented homes per year have been built to lift 154,000 children out of bad housing.'

End Child Poverty will be hosting the UK's biggest event to End Child Poverty from 1pm to 3pm on 4th October 2008 in Trafalgar Square - London. We'll post more details when we have them.

These campaigns affirm the value of practical projects which respond to issues associated with UK poverty - like you - and would benefit from your support.

When you get a moment - why not sign up to Get Fair and End Child Poverty?